Improve Your Visitor Experience by Understanding Their Journey

Do you know what your visitors want when they visit your museum? You think you may know but it’s hard to be certain. Understanding a visitor's journey throughout the museum is one-way facility operators are able to better understand their visitors needs. This information allows curators to then efficiently operate and maintain the...

3 Ways Libraries Are Increasing Patron Traffic

Libraries have become a digital hub for community members, families, students, and professionals. As the digital age develops libraries have found new ways to attract patrons and thus increasing patron traffic. Patron traffic is important for libraries to monitor for a couple of reasons. Maintaining government funding is one of the main...

HackYSU 2020

HackYSU 2020 SenSource Sponsors Tech Event Organized by the Penguin Hackers of Youngstown State University As part of its mission to ­­give back to the community through the fostering of technological growth and innovation, SenSource sponsored the HackYSU 2020 hack-a-thon organized by the Penguin Hackers of Youngstown State...

Rise of IoT Enabled Theme Parks

The rise in popularity of Internet of Things (IoT) enabled theme parks will be one of the critical trends for amusement parks in the coming years. According to a recent study by Bloomberg, Global Amusement Park Market 2018-2022, “This technology helps in tracking and monitoring all the activities and manage the crowd at the park.”...

3 Reasons to Look at Retail Data Analytics

Customer experience is everything. Today, consumers are looking online and through mobile apps when shopping but they still prefer to visit a physical store to make their final purchase. With so much competition via e-commerce customers could easily make their purchase at another store. But if you provide great customer service each time,...

The Impact of Student Unions On Campus

Student retention is the key to success for any university, they must therefore look at their student body and campus as a whole to make it as welcoming and comfortable as possible. Understanding the needs of the students and how to win their attention over will ultimately help to retain them. Today’s students have grown up in a...

Enhancing Your Visitors’ Journey & Experience

Visitors frequent museums for a number of reasons ranging from education, organized group outings and for fun. Museum directors must gain a deeper understanding of their visitors journey in order to efficiently operate and curate exhibits. One way for museum directors to understand their visitors better is to implement technology....

Consumer Behavior Still Prefers Brick-and-Mortar Stores

Consumer shopping behavior is constantly being analyzed by retailers. Retailers have thought for the longest time that consumer trends would veer towards e-commerce and move away from physical brick-and-mortar stores. However, that theory couldn’t be more wrong. It has been roughly a decade and consumers still prefer shopping in...

Join Us at Retail’s Big Show! NRF 2020

For the 14th consecutive year, SenSource will join the retail industry’s most innovative solution providers for the National Retail Federation’s Big Show in New York City.   We look forward to demonstrating how reliable retail analytics start with an incredibly accurate people counting...

A Truer Count with Employee Exclusion

The technology to remove employees from traffic metrics has finally arrived. Employee exclusion technology creates a truer data set for applications where employees regularly traffic the sensor’s detection area. Retailers utilize this technology by omitting employees who are on the salesfloor, assisting customers and even entering through the...