The 2017 holiday shopping season is upon us once again, is your store prepared for the rush of holiday shoppers? Understanding your customers shopping patterns and behaviors is the first step to designing a well thought out layout for your store to reduce congestion in specific areas. Management will be able to highlight top products in highly...
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Overseeing the operations of a retail store is a daunting task. Analyzing store point of sales (POS) data can only tell you what happened in a day but not how. In order to efficiently run a business, owners need to have the full picture of how their store is operating. Installing and utilizing people counting systems can tell you how to effectively...
You hear the term big data everywhere you turn but once you have it what do you do with it? Big data can be very beneficial if you know how to analyze it in order to understand and utilize what it is telling you. Obtaining and processing big data People counting is often the first step to obtaining big data for many facilities but this merely...
For years a customer’s shopping experience has been up to the customer, a retailer was simply there to supply consumers with needed goods. As of late, retailers have been trying to understand their retail analytics in order to reinvent themselves to become top of mind with their ideal target market. Retailers are striving to create the perfect...
SenSource Inc., now offers iBeacon solutions, completing the company’s location-based interior analytics package to retailers. SenSource recently announced their partnership with Footmarks secure SmartConnect BLE solution, a retailer’s mobile app and consumers’ opt-in participation. Retailers gain insight into shopper demographics and...
Choosing a technology to monitor your stores retail analytics can be a complicated task to complete. There are many options available and they all have unique characteristics. Two technologies that may appear to be at opposite ends of the spectrum actually work very well together; they are traditional people counting technology and Bluetooth Low...
The National Retail Federation (NRF) Retail's Big Show 2015 is coming up in just a few days, will you be there? Hundreds of exhibitors will be, giving you the opportunity to explore innovative retail technologies, learn about groundbreaking solutions and get updates on solutions needed to run your enterprise. (more…)...
The term big data has been tossed around for the past couple of years and seems to be gaining momentum but do people truly understand what it is and how to benefit from it? Big data is so vast and encompassing that it starts to become cloudy when an untrained eye starts to look at it. Jeff Roster, research vice president with Gartner Research had...
The retail industry is estimated to have earned $4 trillion in revenue in 2013. With more than a million retail businesses in the United States, business owners are continually looking for ways to differentiate themselves from the competition through advertising campaigns, marketing, implementing the latest innovations and searching for consumer...