Top 3 Places to Use People Counters

Traffic counters, for people and vehicles alike, are utilized more frequently than you may realize. People counters offer data that aids business owners in understanding their business and allows them to run things more efficiently. By understanding peak times and congested areas management is able to properly staff, schedule maintenance and...

6 Reasons Discount Retailers Should Consider People Counting

For the aspiring people counter salesperson, finding retailers to target once had a simple equation. Find a retailer who sold big ticket items, then break out your company’s trusty ROI calculator to show just how quickly a minuscule move in conversion could pay for a nationwide rollout of your cutting-edge technology. From the performance driven...

Blurring the Lines Between In-Store and Online Shopping

As the lines begin to blur between shopping in-store and online, retailers find themselves caught in the middle and sometimes struggling to build an effortless and seamless shopping experience. The world we live in is an ever changing place and many retailers find themselves struggling to stay on top. Retailers can maintain high market value...

Forecasting Retail Traffic Patterns

Being able to forecast traffic patterns is a pertinent role within the retail industry. Management needs to understand their customers and customers’ needs in order to predict trends and staffing levels. However, these traffic patterns are not always readily available and obtaining the information can sometimes be difficult. The SenSource Vea...

Analyzing Consumer Shopping Habits

Online shopping trends have been on the rise with consumers in recent years. Consumers appreciate the convenience of online shopping from anywhere at any time which can free up time. Retailers have found themselves analyzing consumer shopping habits and looking for ways to keep consumers shopping in stores. Brick-and-mortar stores account for a...

Improve Customer Satisfaction with Queue Metrics

Retailers are constantly looking for ways to decrease wait times and service times in order to improve customer satisfaction. Optimizing queue metrics allows retailers to take action in their own stores and implement new procedures to keep customer traffic flowing. Queue metrics can answer a number of different questions that arise in a typical...

Establishing A Workplace Culture To Improve Consumer Shopping Experiences

Workplace culture has become a key element when attracting new staff members. Having a positive workplace culture doesn’t just make happy employees, it creates employees who are more motivated and productive. They tend to offer better customer service and feel invested in the work they do. A positive workplace culture gives retailers the...

Top-Down Approach to Staff Scheduling for Increased Sales and Productivity

The Harvard Business Review recently published an article, “Research: When Retail Workers Have Stable Schedules, Sales and Productivity Go Up” regarding an eight-month study of staff scheduling improvement at select Gap stores performed by University of Chicago’s Joan C. Williams and University of North Carolina at Chapel Hill’s Saravanan...

The Art of Omni-Channel Data

The retail landscape has been evolving over the past few decades and retailers are finding themselves at a crossroads. No longer can brick-and-mortar stores stand tall and think that they don’t need any changes or advancements. Online retailers, such as Amazon, have entered the scene and are forcing traditional brick-and-mortar stores to rethink...

Visit Us At Retail’s Big Show 2018

The National Retail Federation (NRF) Retail’s BIG Show 2018 is coming up on January 14-16, 2018. The team at SenSource will be heading up to New York City to demonstrate the latest technology in people counting sensors and the latest updates to their very own Vea analytics reporting platform. Over 600 exhibitors will be at the Javits...