Retails Hidden Weapon

In this Article we’ll explore what I believe is one of the most overlooked weapons for success in retail. In a post by Simon Jefferson on Forbes.com on Aug 16, 2017, he states “The evolving role of the store means brands should redefine what retail success looks like. Rather than short-term sales, physical spaces should be valued by the...

Another Longstanding Church Institution Faces Automation

She gazes over the congregation each Sunday morning.  Her eyes are clear, her mind is sharp, her addition skills are unparalleled throughout the district.  She wields nothing other than a dull #2 pencil and a well-used notebook with just a few remaining pages.  Her task; count every person in attendance from the squirmy 4 year old in the front...

People Counting – A Pre-Implementation Checklist

I am now forever cursed as I enter or walk near a retail store as I am forced to gaze up to the ceiling to see what kind of technology is possibly counting me.  I’ve been doing this since I was 22 years old, I am now 34 and I mastered the art of spotting sensors without store managers asking me if I am ok or if I need help.  I used to try to...

Top 3 Places to Use People Counters

Traffic counters, for people and vehicles alike, are utilized more frequently than you may realize. People counters offer data that aids business owners in understanding their business and allows them to run things more efficiently. By understanding peak times and congested areas management is able to properly staff, schedule maintenance and...

6 Reasons Discount Retailers Should Consider People Counting

For the aspiring people counter salesperson, finding retailers to target once had a simple equation. Find a retailer who sold big ticket items, then break out your company’s trusty ROI calculator to show just how quickly a minuscule move in conversion could pay for a nationwide rollout of your cutting-edge technology. From the performance driven...

Blurring the Lines Between In-Store and Online Shopping

As the lines begin to blur between shopping in-store and online, retailers find themselves caught in the middle and sometimes struggling to build an effortless and seamless shopping experience. The world we live in is an ever changing place and many retailers find themselves struggling to stay on top. Retailers can maintain high market value...

How Data Analytics Helps To Increase Library Traffic

Libraries have always been a place to contain books and other material for reading and reference to the community. However, they have slowly been evolving into digital hubs and a library of things expanding their offerings to a wider audience. As the digital age develops libraries have found new ways to increase their patron traffic. To...

Forecasting Retail Traffic Patterns

Being able to forecast traffic patterns is a pertinent role within the retail industry. Management needs to understand their customers and customers’ needs in order to predict trends and staffing levels. However, these traffic patterns are not always readily available and obtaining the information can sometimes be difficult. The SenSource Vea...

Analyzing Consumer Shopping Habits

Online shopping trends have been on the rise with consumers in recent years. Consumers appreciate the convenience of online shopping from anywhere at any time which can free up time. Retailers have found themselves analyzing consumer shopping habits and looking for ways to keep consumers shopping in stores. Brick-and-mortar stores account for a...

3 Ways to Give Your Guests the Ultimate Experience At Your Theme Park

Is your theme park giving your guests the experience they expect when they visit? Theme parks that evaluate the previous year trends and properly prepare for the coming years attractions and traffic will have a competitive advantage over those who do not. There are over 400 amusement parks in the United States alone, each one bidding for the...