How It Works – People Counting for Wide Entrances

Stores and indoor facilities across the country are utilizing large open areas at their main entrances. These spaces are very inviting and create a wow appeal as people enter however, from an operation stand point you have to stop and wonder how do you measure traffic in such large spaces? That's where people counting for wide entrances and high...

Answering The Big Question – How Accurate Are People Counting Systems?

The numbers that most business owners are concerned with usually include dollar signs. However, the numbers and data provided from a people counting system allow business owners to take a deeper look at elements of the business that affect the size of the bottom line numbers. Accurate information, such as the data provided by people counting...

People Counting Software Crunches The Numbers

An automated people counting system and Vea analytics software in your facility frees up human resources to do the work that really needs to be done: giving your customers a satisfying experience. Management wouldn’t want to post an employee at every door to only count people entering and leaving. But without the proper ability to analyze the...

People Counting Sensor for the Cost-conscious

More advanced people counter technology is now available! Visit our People Counter page for the latest solutions. (updated 2018) The recently launched C-cam* 2D people counting sensor is the perfect solution for customers who are a little more cost-conscious. It offers the core features of high-end people counters toting reliable, accurate...

Simple Tricks to Increase Revenue

Many businesses have implemented some type of tracking or software device into their facility to learn more about their customers and many of those businesses have also installed software to analyze the data that they’re collecting but many of those same businesses don’t know how to take that next step to actually increase revenue. Running...

4 Ways To Improve Business Operations with People Counting Sensors

Running a business can be exhausting and time consuming. Being in management can often pull you in many different directions and can leave very little time for other things. Implementing people counting sensors into businesses and stores offers the foundation of hard data upper management needs to make better business decisions and therefore free...

Thermal Imaging, The Most Accurate People Counter Technology

More advanced people counter technology is now available! Visit our People Counter page for the latest solutions. (updated 2018) The first people counter was probably a bell that a storekeeper hung on a door so he would hear when someone came into the shop. Maybe you think of people counters today as two small projectors on both sides of a...

Five Businesses (Beyond Retail) That Use Customer Counter Systems

Take a look at SenSource’s people counters, especially the more sophisticated multi-point customer counter systems, and the first image that probably comes to mind is a large retail operation. It’s easy to imagine a department store in a shopping mall, with multiple entrances, heavy traffic flow and lots of data points that need to be collected...

Automated People Counters Help Crunch More Numbers

Whether you're a retail operation competing in the private sector or a non-profit institution serving the public, you've likely felt the pressure to work smarter with fewer resources. A recent report from Kantar Media, titled "Global Consumer Perspectives," showed how middle-class consumers around the world are looking harder for bargains while...

How Indoor People Counters Help Measure Marketing Effectiveness

One of the most famous quotes about advertising is credited to John Wanamaker, who is also considered the inventor of the department store and a pioneer in marketing: “Half the money I spend on advertising is wasted; the trouble is I don't know which half.” Fortunately, information-gathering has improved immensely since the peak of...